Local SEO in Zurich: The step-by-step guide for more local visibility
If you run a company in the heart of Zurich, you know the playing field: competition is no walk in the park, but a tactical challenge.
Mission: SEO visibility. Method: Precision. The SEO Agency Zurich is not a standard agency. We are a highly specialized unit for SEO in Zurich that picks up where 08/15 solutions fail. Our mission is clear: we crack Google's algorithms to bring your company to the top - strategically, measurably and with a focus on real growth.
David Bachetti is the man behind the SEO Agency Zurich. Together with his team, he translates complex algorithms into measurable success for your company. The combination of the academic depth of ZHAW, the Swiss certified master craftsman title and practical experience from over 50+ SEO missions forms the foundation of our work. As an official Google Partner Agency (SEO Agency Zurich is a brand of Agent AGENTUR GmbH), we guide you safely through the digital jungle - with a focus on sustainable growth through sound craftsmanship, from strategy to technical implementation.
Swiss certified Web Project Manager (Higher professional examination HFP)
ZHAW in Advanced Digital Marketing (University of Applied Sciences)
50+ successful SEO missions for SMEs & large companies
State-recognized degrees
View all diplomas & certificates in detail:
We don't rely on luck or chance. Our SEO strategies are data-driven and future-oriented. We rely heavily on AI optimization to predict trends and scale content more efficiently. But technology is just the tool - strategic management is based on human expertise and a deep understanding of the Swiss market.
Successful partnerships are built on proximity and trust. As a proud member of the Zurich Chamber of Commerce (ZHK), we are clearly committed to Zurich as a business location. We offer you not only academically sound SEO, but also the reliability of a regionally strongly networked partner directly on site.
Want to dive deeper into our tactics? In our SEO Knowledge we regularly share dossiers on current trends, AI developments and local SEO strategies. Ready for the first briefing? Let us analyze your potential in a non-binding exchange.
We are more than just an SEO agency, we are your extended workbench in digital marketing. With an academic background and years of practical experience, we get the most out of your online presence.
Founder & CEO
SEO, web & digital marketing expert
Swiss Certified Web Project Manager | ZHAW Graduate in Advanced Digital Marketing | Author | London Business School | Google Partner
Co-Founder
UI/UX Design Expert
Swiss Federal Diploma in Communication Design HF | Interaction Specialist | Polygraph (EFZ)
Technical SEO: Structure optimization and core web vitals for top rankings.
UX-driven SEO: User guidance that Google understands and converts visitors.
Trust & SEO presentation: Visual preparation for maximum credibility.
Interface optimization: Perfect interplay of usability and SEO.
Partner & Digital Marketing Manager
Lecturer for digital marketing | Growth Partner | Over 10 years of experience
Google Ads & Bing Ads Expert
Over 15 years of experience | Specialist for paid search & international campaigns
Paid search strategy: Creating synergies between SEA and SEO for maximum overall visibility.
Campaign management: Strategic management of ad accounts for international corporations, SMEs and start-ups.
Performance visibility: Targeted supplementation of organic reach through highly efficient paid campaigns.
Conversion optimization: Data-driven scaling of visibility with a focus on measurable results.
Web Developer
UI/UX Design & Frontend Developer
BSc Computer Science (University of London) | Certified Web Developer & SEO Specialist
Senior Digital Marketing Manager
Graduate in Business Administration HF | Marketing Strategist | 10 years of digital marketing experience
Strategic project management: Holistic support and scaling of start-ups and major customers.
Onpage SEO & EEAT: Content optimization according to the highest quality standards for maximum topic authority.
SEO analyses & audits: In-depth identification of ranking potential through data-based analyses.
Text & content strategy: Editorial planning of content that convinces both users and search engines.
Business Partner
Business & Marketing Consultant
Ex-Google | Ex-HubSpot | Postgraduate Diploma Digital Marketing
AI & Automation: Strategic implementation of AI technologies to scale and automate SEO processes.
AI-Driven Optimization: Optimization of digital presences for LLMs and SBUs to ensure future visibility.
Management consultancy: Holistic support for major clients with a focus on business strategy and operations.
Strategic project management: Management of complex digital projects to increase operational efficiency.
Social Media Manager
Social media expert
Swiss Certified Marketing Specialist | Certified Marketing Communicator
Social signal strategy: Building a strong social media presence to positively influence SEO rankings.
Cross-Channel SEO: Synergetic linking of social media content and search engine optimization.
Community Management: Strategic brand communication to increase digital authority and user interaction.
Campaign management: Target group-oriented planning and implementation of social marketing measures.
Partner
Strategic Advisor
Management Consultant | Strategic Consultant | Application Developer EFZ
Strategic consulting: Long-term planning and alignment of digital business models for maximum market penetration.
Sales & Business Development: Development of customized solutions to achieve entrepreneurial growth targets.
Interface management: Combining technical application development with strategic corporate management.
Performance consulting: Consulting at the interface between technical feasibility and sales success.
Communication & Content
Communications expert with over 30 years of experience | Copywriter, author & concept developer
SEO content with a „human touch“: Creating texts that convince algorithms and create a genuine emotional connection with the reader.
Editorial excellence: Ensuring the highest content standards to strengthen brand authority and trustworthiness (EEAT).
Storytelling & Conversion: Combining creative text with strategic SEO optimization for maximum retention time.
Target group communication: Conception of customized content that precisely addresses user needs and promotes conversions.
Videographer & Photographer
10 years of experience in visual communication | Project Manager Media
Visual SEO & Branding: Creating unique images and infographics that increase visibility and encourage backlinks.
Cross-channel design: Visual preparation of content for SEO channels to increase the click-through rate (CTR).
Authentic imagery: Production of exclusive photo material to differentiate from standard stock photos and to strengthen user trust.
Multimedia integration: Optimization of visual media for fast loading times and perfect display on all end devices.
Lead Video & Photo
15 years video & photo producer | specialist for national & international projects
Video SEO Lead: Strategic production of high-end video content for maximum visibility in search engines and YouTube.
AI-Driven Media Production: Use of state-of-the-art AI technologies to scale and optimize visual content for LLM and SGE.
Technological innovation: Integration of AI tools into the creative workflow for highly efficient, data-driven media production.
Multimedia project management: Leading technically complex productions to increase engagement and digital authority.
UI/UX Design Specialist
Swiss Federal Diploma in Communication Design | Interaction Design (HF) | Computer Scientist Application Development (EFZ)
Strategic project management: Professional management and coordination of complex SEO and web projects.
Account Management: Holistic customer support and strategic consulting for long-term digital success.
UX-driven SEO: Optimization of the user experience to increase dwell time and conversion rates.
Technical interface: Synergetic combination of technical IT know-how and user-centered design.
Welcome to the archive of exclusive SEO knowledge. Here we share strategic analysis to help you decode algorithms and outrank the competition with 007 precision. Discover our latest news and official publications for your knowledge advantage.
If you run a company in the heart of Zurich, you know the playing field: competition is no walk in the park, but a tactical challenge.

If you run a company in the heart of Zurich, you know the playing field: competition is no walk in the park, but a tactical challenge.
Hand on heart: Since ChatGPT, Gemini and co. have shaken up the market, we keep hearing the same question in our briefings: „Is SEO worth it at all?